Awards Ceremony Aligns with National Organic Standards Board Meeting in Portland
The Oregon Organic Coalition celebrated organic leadership and innovation last night during the 2024 Oregon Organic Awards for Excellence event. Held in tandem with the fall National Organic Standards Board (NOSB) meeting, the reception recognized farmers, food processors, researchers, retailers, and other champions shaping the future of organic agriculture in Oregon and beyond. The gathering, which welcomed both local and national organic leaders, fostered meaningful connections at a reception attended by NOSB members and other influential figures in the organic sector. The NOSB, which meets biannually in different regions across the U.S., provides a key forum for the advancement of organic standards, and Portland’s meeting served as a showcase of Oregon’s deep-rooted commitment to sustainable agriculture.
USDA Under Secretary Jenny Lester Moffitt delivered remarks recognizing the importance of the state’s organic sector and leadership of the NOSB while highlighting USDA’s investment in and support of the nation’s organic agricultural industry.
The USDA’s Organic Market Development Grant (OMDG) program has provided $85 million for 107 projects around the country, including a grant to the Oregon Organic Coalition to support the development of new and existing organic markets in Oregon and Washington and increase the consumption of domestic organic agricultural products.
2024 Organic Award Winners: Honoring Leadership Across Sectors
Founded in 2008, the Oregon Organic Awards for Excellence celebrate outstanding achievements across multiple categories, recognizing individuals and organizations that demonstrate exceptional innovation, service, and contributions to the growth of Oregon’s organic industry.
“Our honorees represent the passion, resilience, and creativity that continue to drive Oregon’s organic movement,” said Amy Wong, Executive Director of the Oregon Organic Coalition. “Their work inspires all of us to envision and cultivate a more sustainable future.”
Award Recipients by Category
Organic Legacy (20+ Years of Service): Lynn Coody, Organic Produce Wholesalers Coalition
A changemaker in organic agriculture since 1974, Lynn Coody’s career has shaped the foundation of the organic movement, from restructuring Tilth in the Northwest to consulting on organic standards internationally. Lynn’s leadership has had a far-reaching impact—whether through local farming initiatives or national policy development.
Organic Advocate: Jeff Fairchild, Organically Grown Company
With four decades in the organic industry, Jeff Fairchild’s career has been dedicated to building sustainable connections between growers, retailers, and consumers. From his early days with Nature’s Food and Tool to his pivotal roles at New Seasons Market and Organically Grown Company, Fairchild’s influence continues to uplift organic farmers and transform regional marketplaces.
Farmer (Crops): Joe Siri, Siri & Son Farms
At the helm of a fourth-generation farm based in Oregon’s Willamette Valley, Joe Siri guided Siri & Son Farms through a successful transition to organic production in 2005. With nearly year-round operations, the farm balances market staples with collaborative research projects through Oregon State University and the Dry Farming Institute, cementing its role as a leader in the state’s organic produce scene.
Farmer (Livestock & Dairy): Donnie Wilcox, Wilcox Family Farms
For more than 115 years, Wilcox Family Farms has set a high standard for organic livestock production. Known for its innovative, pasture-raised egg practices and commitment to sustainable food systems, the farm supplies fresh eggs locally, keeping most within 100 miles of production.
Farmworker Advocate: Laura Bennett, Eloisa Organic Farm
Laura Bennett wears many hats at Eloisa Organic Farm—from managing CSA programs and farmers' markets to launching new community farming projects. Her ability to connect with customers and inspire local initiatives exemplifies the vital role of farmworkers in the success of Oregon’s organic movement.
Handler: Café Mam
More than just a coffee roaster, Café Mam champions sustainability and ethical sourcing. This family-run business in Eugene exemplifies organic stewardship, combining high-quality coffee with a commitment to indigenous partnerships and cultural preservation.
Researcher/Scientist: James Cassidy, Oregon State University (OSU)
A beloved instructor and soil science enthusiast, James Cassidy has spent more than two decades inspiring students to engage in organic farming through hands-on education with OSU’s Organic Growers Club. His dedication to research and teaching is shaping the next generation of organic farmers.
Public Service Award: Representative Dan Rayfield
As former Speaker of the Oregon House, Representative Dan Rayfield’s leadership was instrumental in securing expanded funding for OSU’s Organic Extension Program. His advocacy for organic policy and educational opportunities continues to advance sustainable agriculture in Oregon.
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About the Oregon Organic Coalition
Formed in 2005, the Oregon Organic Coalition (OOC) works to promote the growth of Oregon’s organic industry and community. By bringing together farmers, businesses, and affiliated organizations, OOC provides leadership, advocacy, and support to expand organic trade both locally and nationally.
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